Forecast for 2016
Nothing says Happy New Year! like a little market volatility.
Add to that the distractions and diversions an election year inevitably brings to many nonprofits’ missions, and I’d say it’s time to double down on fundraising. CCC style means make it very personal. Reach out and reach back to supporters with a message that makes it clear what the work is this year. Be specific. Be straightforward. Be genuine with the gratitude. Be ready for whatever 2016 brings.